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OTC Medical - Biofreeze
BIOFREEZEĀ® is a unique gel to provide a variety of benefits for therapy, pain relieve, exercise/ training and overall comfort. BIOFREEZEĀ® is a topical analgesic that is made of active and inactive ingredients that administer cold therapy. The result is a fast-acting, long lasting pain reliever.

From the beginning of 2011 OTC Medical is the exclusive distributor of all BIOFREEZEĀ® products in the Netherlands and Belgium. For the product launch we were asked to create and produce the TVC campaign.

Tags: Concept, Online, Production, Strategy, TV-commercial