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Retail is Detail
Retail is Detail is a full service Retail & Pop-Up Consultancy. To stay ahead of the game we we’re asked to redesign their corporate identity (+stationery +landing page), creating a more contemporary and international image.

In the new logo we wanted to capture both their skills as creative thinkers, who develop ideas into impactful shopping experiences, but also express their eye for detail and premium partnerships. This resulted in a golden/black logo, consisting of a capital R and D.

For their presence at the MAPIC 2014 -the leading international property fair in Cannes- we created a cool hand-out to promote their retail concepts. To generate new business we developed a successful eDM campaign.

Tags: Concept, Design, eDM, Execution, Online, Print, Rebranding, Strategy